Before communicating towards new generations, you need to understand them and what emotional value your brand has for them.
We integrate youngsters and the client in the creativity process to turn the rational briefing into an emotional story.
For the newest generations, content is old after 24 hours. We have everything we need in-house to jump at every opportunity.
Why is Limited Edition so important for our clients?
With Limited Edition, our clients work with generation Y instead of working for them. Youngsters are integrated in every part of the communication process and they come up with things we would never think of. For us they are a source of inspiration but they’re also very critical about anything we make.